Saturday, August 31, 2019
Discuss the Advantage and Disadvantage of Terrestrial Plant and Aquatic Plant
Student Name: Kwok Matthew Chun Wai Discuss the advantages and disadvantages for plants of living in an aqueous environment compared to a terrestrial one? Introduction: Plants are commonly classified to two main types: aquatic plant and land plant. They have different features to adapt the living environment. What by meant is that they require different adaptions to stay alive in their respective environment such as humidity and structure of leaves. Aquatic plants referred to as hydrophytes or macrophytes.They need a special adaptation to live in water or at water surfaces and the most common adaption is aerenchyma. Land plants like the name mentioned is plants that live primarily in terrestrial habitats. As they are living in different environment, there are advantages and disadvantages for living in a terrestrial environment as well as aquatic one. Photosynthesis in Aquatic Plants and Land Plants Process of producing food with light energy remains the same for both aquatic and terr estrial plants. They both require the same raw materials ââ¬â carbon dioxide and water to synthesis glucose.Terrestrial plants can absorb carbon dioxide from atmospheric air and water from the soil through their roots. Obviously land plants can work through photosynthesis easily without any special adaptations. But terrestrial plants need to face a problem of abundance of water. Abundance of water: One of the three requirements of photosynthesis ââ¬â water is in a sufficient amount for aquatic plants as they are submerge in water. Therefore it is easily to retain water from the surrounding for them. So the major challenge of aquatic plants is to obtain carbon dioxide and light.While terrestrial plants are mostly challenged on how to prevent water loss from evaporation and desiccation due to weather or a low humidity environment. Hence, cuticles on the upper surface of epidemics to prevent water loss are more likely to appear in terrestrial plants. Another way to deal with de siccation for land plants is to evolve roots to reach water sources deep in the ground and work as transporting vesicles. Gas Exchange: Both types of plants have each developed unique feature to work for gas xchange as availability of carbon dioxide is different in two environments. In order for land plants to access carbon dioxide in air, they must open the pores in their leaves without allowing too much water loss. So apart from cuticles, special pores called stomata allocated underside of the leaves will be closed when desiccation occur. To deal with low availability of carbon dioxide in water, aquatic plants have special gas chambers to store carbon dioxide for use during time of storage. As a result, terrestrial plants may take a geographical advantage.Absorption of Nutrient: Terrestrial Plants absorb water and other elements from soil by evolving roots to reach deep down to the ground. Comparing with aquatic plants, it is more difficult for terrestrial plants to absorb nutrien t as in liquid medium, nutrients can be found everywhere easily, and aquatic plants can absorb them directly through the leave surface. This is a challenge for land plants. Support Aquatic Plant do not affect by gravity much because of the water movement reinforce the structure of whole plant effectively. Terrestrial plants (e. g. a pine tree) invest amounts of resources in support structures (Produce starchy compounds to thicken cell wall ââ¬â wood) whereas aquatic plants invest fewer resources to support. Terrestrial Plants need strong stems and woody cells structure to withstand the force of gravity that will push them down. This evidence shows that the advantage of water plants and drawback of land plant. Reproduction Aquatic plants take advantage on reproduction by simple methods. Way of aquatic plants to reproduce the next generation is releasing pollen that can float on water surface and form spores to grow into new plants.Meanwhile, land plants cannot spread pollen or se eds like aquatic plants. Wind-pollinated plants are suggested way to generate pollen from one plant to others. Seed also require a protective case. Conclusion This essay briefly tells us the different between aquatic plants and terrestrial plants. They have their own advantages and disadvantages such as terrestrial plants require evolve of roots to absorb nutrient from deep ground; plants in water require a chamber to store the gas. The structure adapted to withstand gravity for terrestrial plants. How difference between the ways of reproduction. Discuss the Advantage and Disadvantage of Terrestrial Plant and Aquatic Plant Student Name: Kwok Matthew Chun Wai Discuss the advantages and disadvantages for plants of living in an aqueous environment compared to a terrestrial one? Introduction: Plants are commonly classified to two main types: aquatic plant and land plant. They have different features to adapt the living environment. What by meant is that they require different adaptions to stay alive in their respective environment such as humidity and structure of leaves. Aquatic plants referred to as hydrophytes or macrophytes.They need a special adaptation to live in water or at water surfaces and the most common adaption is aerenchyma. Land plants like the name mentioned is plants that live primarily in terrestrial habitats. As they are living in different environment, there are advantages and disadvantages for living in a terrestrial environment as well as aquatic one. Photosynthesis in Aquatic Plants and Land Plants Process of producing food with light energy remains the same for both aquatic and terr estrial plants. They both require the same raw materials ââ¬â carbon dioxide and water to synthesis glucose.Terrestrial plants can absorb carbon dioxide from atmospheric air and water from the soil through their roots. Obviously land plants can work through photosynthesis easily without any special adaptations. But terrestrial plants need to face a problem of abundance of water. Abundance of water: One of the three requirements of photosynthesis ââ¬â water is in a sufficient amount for aquatic plants as they are submerge in water. Therefore it is easily to retain water from the surrounding for them. So the major challenge of aquatic plants is to obtain carbon dioxide and light.While terrestrial plants are mostly challenged on how to prevent water loss from evaporation and desiccation due to weather or a low humidity environment. Hence, cuticles on the upper surface of epidemics to prevent water loss are more likely to appear in terrestrial plants. Another way to deal with de siccation for land plants is to evolve roots to reach water sources deep in the ground and work as transporting vesicles. Gas Exchange: Both types of plants have each developed unique feature to work for gas xchange as availability of carbon dioxide is different in two environments. In order for land plants to access carbon dioxide in air, they must open the pores in their leaves without allowing too much water loss. So apart from cuticles, special pores called stomata allocated underside of the leaves will be closed when desiccation occur. To deal with low availability of carbon dioxide in water, aquatic plants have special gas chambers to store carbon dioxide for use during time of storage. As a result, terrestrial plants may take a geographical advantage.Absorption of Nutrient: Terrestrial Plants absorb water and other elements from soil by evolving roots to reach deep down to the ground. Comparing with aquatic plants, it is more difficult for terrestrial plants to absorb nutrien t as in liquid medium, nutrients can be found everywhere easily, and aquatic plants can absorb them directly through the leave surface. This is a challenge for land plants. Support Aquatic Plant do not affect by gravity much because of the water movement reinforce the structure of whole plant effectively. Terrestrial plants (e. g. a pine tree) invest amounts of resources in support structures (Produce starchy compounds to thicken cell wall ââ¬â wood) whereas aquatic plants invest fewer resources to support. Terrestrial Plants need strong stems and woody cells structure to withstand the force of gravity that will push them down. This evidence shows that the advantage of water plants and drawback of land plant. Reproduction Aquatic plants take advantage on reproduction by simple methods. Way of aquatic plants to reproduce the next generation is releasing pollen that can float on water surface and form spores to grow into new plants.Meanwhile, land plants cannot spread pollen or se eds like aquatic plants. Wind-pollinated plants are suggested way to generate pollen from one plant to others. Seed also require a protective case. Conclusion This essay briefly tells us the different between aquatic plants and terrestrial plants. They have their own advantages and disadvantages such as terrestrial plants require evolve of roots to absorb nutrient from deep ground; plants in water require a chamber to store the gas. The structure adapted to withstand gravity for terrestrial plants. How difference between the ways of reproduction.
Friday, August 30, 2019
A Schenkerian Analysis of Preludio from Bachââ¬â¢s Unaccompanied Violin Partita Essay
Very few theorists touch upon the topic of motivic and structural coherence in Bachââ¬â¢s dance suites. The keyboard and lute suites deservedly have more published analyses than the string suites ââ¬â considering there are simply more of them ââ¬â leaving the cello and violin suites pristine and practically untouched, and unjustifiably so. The most obscure are the violin suites, particularly the BWV 1006 in E major. With the exception of the well-known published analysis by Schenker of the Preludio, Carl Schachterââ¬â¢s analysis of the Gavotte en Rondeaux, no other analysis can be found of this partita. Building on Schenker and Schachter, I present my own Schenkerian analysis of the Preludio. With the help of David Beachââ¬â¢s book on unity in Bach suites and Joel Lesterââ¬â¢s book on Bachââ¬â¢s solo violin works, I address motivic and structural coherence in this partita with some observations that apply to all of Bachââ¬â¢s violin suites. Bach composed six unaccompanied works for the violin in the year 1720, three Sonatas da chiesa and three Partitas. The ââ¬Å"partitaâ⬠, as understood during Bachââ¬â¢s time, was a set of variations; as one might infer, this definition implies that some or all movements of each partita are variations of each other. The BWV 1006 has seven movements and the only violin partita that begins with a prelude. David Beach addresses the first two of three violin Partitas in his book, observing the importance of the neighbor motion as a motivic pattern in the first and second Partitas. I wish to call attention to the great significance of the neighbor motion that is present in the third Partita as well. The Preludio opens with a lower-neighbor figure E-D#-E, and the figure occurs within every modulation. Itââ¬â¢s noteworthy that Urlinie itself, in fact, contains an incomplete neighbor. The Gavotte en Rondeaux is the literal embodiment of the variation concept. Being the only violin partita with a Rondo movement, the notion that a partita is a set of variation is most evident through this partita. Regarding Gavotte en Rondeaux, Carl Schachter suggests that as the episodes increase in complexity, the ritornello seems more and more parenthetical. In a sense the two episodes can be organically linked over the ritornello, and thus the concept of the Rondo is realized even more so beyond its surficial sectionalized design. Continuing with this notion, I suspect that as a whole, the movements of BWV 1006 can be linked together specifically because it is a set of variations, despite its superficial differences. Structural coherence of the partita can be inferred from the Preludio. The piece is typically heard as two sections that are quite similar, while this division seems insignificant, it suggests a subtle element of variety. Being a prelude, it would not be presumptuous to assume either one the two things: the other movements will have similar two-part divisions, or other movements will also have varying sections. To facilitate an in-depth analysis of the Preludio, I have produced foreground and middle ground graphs. However, I made my graphs after consulting Schenkerââ¬â¢s own analysis of the Preludio. As one of Schenkerââ¬â¢s earlier analyses, it is noteworthy that he reads the Urlinie as an 8-line; this octave-line interpretation creates more problems than a reading from 3. However, the basic, fundamental idea Schenker presented provides a blueprint for a reading, which, in my view, is more accurate. Schenker offered FIG. 1 in conjunction with the 8-line Urlinie, without specifying exactly what the relationship is. I propose that Schenker intuited the significance of the neighbor motion in the Urlinie, and read 8 as a cover tone. From Schenkerââ¬â¢s figure above I present my notion of the incomplete upper neighbor [FIG. 2]. The de-emphasis of the returning 3 as a passing tone from 4 to 2 lends importance to the incomplete upper neighbor A, supported by IV. This self-contained tonal area stretches over half of the Preludio. A reprise of an opening passage at the initiation of the A prolongation gestures its independence from its surrounding, indeed a smaller organism enveloped within the larger animal. This is evident through the internal auxiliary cadence to A that accompanies the tonal area IV. In retrospect, the IV is already a long-term goal from the beginning. The first 58 measures properly set the stage for the emergence of IV. The first step on the path to IV is the movement to VI as a short-term goal. This is done by first moving to G# (m. 39) through F# (m. 37), creating a third progression E-F#-G# in the process. The G# is employed first in the top voice as primary tone and then in the bass as pedal point, also the fifth to the incoming C# (m. 51) [FIG 4.à EX. 1]. The C#, in a sense, is a midway stopping point from E major on its way to A major. A# in measure 53 leads to B, creating yet another third progression G#-A#-B. The B is to be read not as V of E but as II of A, unfolding to tonic through two consecutive fifths B-E-A [EX. 2]. As we shall see, the contour of the bass forecasts what is to come; additionally this prelude within the Preludio presents the material for further elaboration and development. Now firmly in A, a memorable passage from measures17-28 is restated in the new key, as though a second beginning. This reiteration casts upon listeners a sense of home, even though the music has strayed to a new tonal area. As I stated before, the 58-measures prelude will matured and grow in its new environment. The bass progression moves in the similar contour as the early 58 measures. The F# (VI) in the bass being a third below A, serves as a short-term goal as a midway stopping point on its way to D# (V65). The long-term relationship between A and D# results in a tri-tone which intensifies the arrival of V [E, 4]. The midway F# is unfolded from G# the same manner as the unfolding of A from B, through two consecutive fifths F#-D#-G# [E, 3]. The internal Urlinie is initiated by C# over A in [E, 2], and falls upon an implied B above the D# as 2, the B is prolonged over the V in a 6-5 motion [E, 5]. The path between V on its way back to I is quite sophisticated. In the treble, a sequential circle of fifths is used to take the fifths (E-B) to the octaves (A-A) [E, 5. 5]. With an 8-7 motion, the A octave becomes a B7 chord. The B acts as pedal point at this point in the bass [E, 6]. As the seventh of B resolves to G#, B leaps a third to D#, which then is registrally shifted to a lower register through arpeggiation. The low D# then compose out a D#7 chord reaching a high A, thus the end of the internal Urlinie is reached. It should be noted that Schenker pointed out a large-scale voice exchange, consisting of B and D# between measure 120 and measure 128 [see foreground graph pg. 8]. The V in the bass arpeggiation is now approached with utmost anticipation as the weight of the entire Preludio shifts upon its imminent arrival; with only a few measures left, one has to onder in what magnificent way the V will be executed to counterbalance the monumental build to the IV? As the internal Urlinie is fulfilled in measure 131, two descending third progressions in parallel sixths [E, 7] bring forth the most dramatic, German style of violin execution: one dotted quarter B7 quadruple stop that brings the Preludio to a single halt, as the V is finally in place. The effective but swift gesture is sustained by A, the seventh, no longer an incomplete upper neighbor but supported by V. As the A moves through G# to F#, a 7-6-5 motion is created over V as Urlinie scale degree 2 is reached [E, 8]. The bass returns home to its original tonic E in measure 137, and the Urlinie is satisfied as well with E in the treble. The last two measures are coda, finishing the piece in a similar manner as it opened, unfolding itself back into the high E through two octaves. Extended bow technique is demanded to perform the Preludio, perhaps more so than the other movements; but that is not to say the big shifts and the frequent adjusting to unconventional positions is any more comfortable for the left hand. The consistent stream of sixteenth notes in a fast ? nvokes immediate association to a keyboard prelude. Furthermore, the multiple voices created through exploiting the full range of the instrument allows for keyboard features such as pedal point, register shifts. Combined with multiple subject entries and modulations, this piece contains mature Baroque characters of a Bach keyboard prelude. Ironically, Bach wrote such a prelude for a most unsuitable instrument, perhaps with the knowledge that only with correct and virtuosic execution can its full intended effect be achieved. As I begin to understand the purpose of each note, I play the piece better. Mindless playing and practicing is unfulfilling and futile, and can only produce the most stiff and lifeless imitations of music, if I may quote Schenker. As for the issue concerning unity in all of Bachââ¬â¢s work, both Lester and Beach discussed first two violin partitas at length but strangely failed to address the last partita, I think the research on this topic remains incomplete without consideration of this partita. It would be interesting, if not absolutely necessary to look into the rest of the partita to see what it has to offer.
Thursday, August 29, 2019
An agreement arises from offer and acceptance
An agreement arises from offer and acceptance Disclaimer: This work has been submitted by a student. This is not an example of the work produced by our Law Essay Writing Service . You can view samples of our professional work here . An agreement arises from offer and acceptance PART B ââ¬ËA contract is based on agreement, which arises from offer and acceptance. One person makes an offer; another person accepts that offer. When that has happened, and provided that the other necessary factors, consideration and intention to contract, are present there is a contract. , A contract is an agreement supported by consideration made between two or more individuals with the intent to create legal relations and is not illegal or unenforceable under the law. An agreement is the net result of mutual promises. An agreement is said to come into existence when an offer made by the offeror is accepted by the offeree. Offer The offer may be made to one person, or to a group of persons, or to the public at large; it may be made expressly or by conduct. An offer is an expression of willingness to contract on specified terms , made with the intention that it is to become binding as soon as it is accepted by the person to whom it is addressed pg 8 g.h treitel Essential elements to an offer: The offeror must objectively intend to be bound with to further negotiation, by a simple acceptance of his terms.thus ther is no offer where the owner of a house, in response to an enquiry from a person who wishes to buy it, states the prices at which he might be prepared to sell. The terms of the offer must be definite or reasonably certain. The offer must be communicated to the offeree. Offer distinguished from invitation of treat. It is necessary to distinguish an offer from an invitation to treat . the importance of the distinguish is that, if an offer is made and accepted , the offeror is bound ; on the other hand , if what the offeror said or did does not amount to an offer, the other person cannot create a contract by accepting it. The process leading to an agreement may be long. It may consist of requests for information, statements made to encourage interest and the like . when the negotiations have reached the point where one the parties has made it clear that he is willing to contract on specific terms that need no futher elaboration or clarification , and all that is required is acceptance by the other party , at the stage it can be said that an offer has been made . in Gibson v MANCHESTER CITY COUNCIL (1979). HL) Acceptance Assuming that an offer has been made, a contract comes into existence when the offer is accepted. To accept an offer, the offeree must indicate his assent to the terms of the offer. He may do this either expressly (by words of acceptance) or by conduct. An ââ¬Ëacknowledgementââ¬â¢ of an offer does not amount to an acceptance if it amounts merely to a confirmation that the offer has been received ; but it can amount to an acceptance if by its terms or in a particular context (e.g. in website trading ) it means that the person making it has agreed to the terms of the offer. Pg 10 paper
Wednesday, August 28, 2019
Practical report on DNA Extraction Biological Science Assignment
Practical report on DNA Extraction Biological Science - Assignment Example This proved to be a successful method to extract DNA from a Kiwi fruit in a quantity that permit visualization without a high-power microscope. INTRODUCTION DNA (deoxyribonucleic acid) is the basic structure of all living organisms (plants, animals, humans, microbes) and is present in the cells, especially in the cell nucleus. They are made from simple units known as ââ¬Ënucleotidesââ¬â¢. Genes, which carry all information (structure, behavior, functions) of a cell or an organism, are made from long strands of DNA and this DNA is copied and inherited through generations from parent to the offspring. Hence, DNA is used in producing genetically modified plants and animals, in identifying variations/similarities of plant types, in medical research and in forensic medicine and in manufacturing pharmaceuticals (Jie, 2011). Isolated DNA from a tissue of a plant, animal, microbe or a human is therefore very useful since it provide much information about the individual, its characters and genetic background. There are many protocols of DNA extraction from an organism. Advanced techniques are needed to isolate DNA in a more pure form and require sophisticated equipment and specific chemicals. However, all these methods are based on three basic steps; i.e. separation and opening of cells chemically or mechanically to release DNA, purify DNA by removing proteins and other cell debris and finally, precipitation of DNA using an alcohol (Hoyle, 2011). If these basic steps are practiced, it should be possible to isolate DNA by following simple means and hence the objective of this study was to extract DNA from a Kiwi fruit using household items. MATERIALS AND METHODS A fruit of Kiwi (Actinidia deliciosa), otherwise known as ââ¬ËChinese gooseberryââ¬â¢, was used to extract DNA. Outer skin of the fruit was peeled off and the fruit was chopped into small pieces using a knife. These pieces were put into a jar and mashed thoroughly to break open cells and enhance relea se of DNA. The Extraction buffer (Table 1) was added into fruit pulp and continued further mashing to enhance release of more DNA. Table 1. Composition of the extraction buffer Component Quantity Washing up liquid 5g Salt 2g Tap water 100ml All components were mixed and stirred slowly until salt was completely dissolved. This Kiwi - buffer mixture was then incubated at 600 C for 15 min. by carefully immersing the jar in a water bath. The water bath was prepared by filling a large basin with approximately equal volumes of normal tap water and boiling water from a kettle. The precise temperature was maintained by using a thermometer. After 15 minutes, the jar was removed from the water bath and the content was filtered through a fine sieve (coffee filter) into a fresh jar to separate Kiwi DNA from other cellular debris. Ice-cold alcohol was pre-prepared by freezing methylated spirit for a minimum of 30 min period and this was carefully poured down the inside of the jar containing Kiwi DNA suspension. RESULTS A yellow-green colored filtrate was observed after filtering the incubated mixture of fruit pulp and buffer. When ice-cold alcohol was added into this filtrate, a transparent layer was formed on top of the Kiwi mixture as alcohol has lesser density than the mixture. Gradually, a white substance began to appear at the bottom of the ice cold alcohol layer where it met the Kiwi DNA suspension. This white substance was Kiwi DNA and could be collected using a small spatula made from a curved paper clip. DISCUSSION Since all living
Tuesday, August 27, 2019
In part because it united all Americans behind a moral aim and in Essay
In part because it united all Americans behind a moral aim and in victory, World War 2 lives on in modern American memory as the - Essay Example There was a general feeling among Americans at home that the war was being triumphed by the Japanese.1 During this time, the film acted as a source of inspiration for the American population and the mixture in cast, ranging from the whites to the African Americans meant that the film acted a source of togetherness and unity despite race. Though indeed the Americans soldiers were being heavily attacked and defeated by the Japanese military, Bataan inspired Americans to believe that as much as their soldiers were dying, they were giving the war their best and dying for a country and freedom of their families back home. The film depicted how American forces were being driven out of manila by Japanese forces. An American unit of thirteen soldiers that was multi ethnic in its composition, consisting of individuals from different societal class and race decided to work together to blow up a bridge that the Japanese were using. The idea behind the move was to give the Americans and Australi an troops time to advance northwards. The group of thirteen men was headed by an experienced sergeant who was tough speaking and no nonsense. The diversity of composition of the unit of thirteen men meant that there was diversity in opinion and approach to stopping the continued invasion by the Japanese into manila territory that the US occupied. In spite of the challenge in ideology and race, the unit managed to hold Japanese army, albeit for a little time. According to Bennett (2012) the thirteen American soldiers seemed to stand their ground, almost wiping out a large proportion of the Japanese army. Unfortunately, due to their small number, the American unit of thirteen men eventually lost the battle to the Japanese army. The Japanese took to eliminating them one by one. Eventually, the last American soldier to die died holding his machine gun, charging towards the Japanese army, shooting at them. Some of the officers in the unit had differences due to past backgrounds, but due to the fact that they had a common enemy to fight, neither of them acknowledged the differences and instead the opted for unity of purpose to fight for their country. The film was set depicting how hard the American troops were fighting, the unbearable conditions they lived in and their determination to win the war. This film acted as an opener and morale booster for American citizens back home who were of the thought that the war was being won by the Japanese. Disease plagued the soldiers, some died of malaria and other disease since they were fighting in forests manifested with mosquitoes as well as other dangerous animals (Christensen 1987). The movie depicts great efforts by the American troops who were outnumbered by the charging battled hardened Japanese troops. Among these efforts were the bringing down of Japanese aircrafts as well as the eventual blowing up of the bridge that Japanese relied upon to cross over into the Bataan Mountains. The outnumbered American soldiers ble w up the bridge twice. 2During the first instance they blew it up, the advancing Japanese troops captured the area and were in the process of rebuilding the bridge when the American soldiers again hit the bridge and blew it up for the second time. This team spirit and determination to win the war despite all odds being against the unit made the movie a huge success. It inspired a sense of togetherness for the American population during the time. Though racism was a common feature in the society, the
Monday, August 26, 2019
Genetic risk factors Essay Example | Topics and Well Written Essays - 250 words
Genetic risk factors - Essay Example On family history, his mother had a myocardial infarction due to high cholesterol value that lead to formation of atherosclerotic plaque on the coronary vessels occluding the lower cardiac muscle from getting oxygen. This necessitated a surgical procedure of coronary artery revascularization by using a bypass graft but died because of severe complication of dysrhythmias. Considering environmental factors, my father had a history of smoking. He takes one packet of cigarettes per day. He was constantly exposed to fumes on the road following his career as a driver and spending most of the time on the road. He does not perform aerobic exercise other than the natural work that he does. The food he takes is usually sugary with high cholesterol values. The recent test of the cholesterol value indicated that he had high values of low density lipoproteins (LDL) at 146 mg/dl, the high density lipoproteins (HDL) were at 30 mg/dl and triglycerides were at 156 mg/dl. According to Ondrus and Kanovsky (2013), coronary artery diseases disease is brought by formation of occlusion on coronary vessels that supply oxygen and nutrients to the cardiac muscles. It is a disease that runs down the families because it is genetic predisposition. Condition such as inactivity due to lack or inadequate exercise and taking high cholesterol foods especially the low density lipoprotein and triglycerides predisposes one to having the condition due to formation of atherosclerotic plaque (Velasco & Rojas, 2013). Smoking may precipitate the formation of the plaque (Kakouros & Kokkinos, 2014). This limits oxygenation of the cardiac muscles hence procedure such as coronary artery bypass grafts are needed. Boles (2013) age has also shown relationship of advancing of disease enhanced with inactivity or to long sitting such as drivers. This lead to stasis of blood hence embolism becomes
Sunday, August 25, 2019
There is no such thing as a neutral question. Evaluate this statement Essay - 3
There is no such thing as a neutral question. Evaluate this statement with reference to two areas of knowledge - Essay Example For instance, ââ¬Å"Why do you think he is leaving the company?â⬠This is apparently a neutral question since the best answer is obviously known to the person who is leaving the company. The questionerââ¬â¢s interest is superficial or mere curiosity or else the question would have been placed with the person concerned. In the most elementary form, neutral questions are those which are asked by innocent children who express their curiosity over anything they see or hear. Questions like ââ¬Å"From where does babies come?â⬠are common neutral questions since the children who frame these questions do not have any pre-conceived notions and can be satisfied by any random answer. In such cases, the questioner, i.e. the children have no inherent interest in the questions other than curiosity. Since, as already explained, in a case of a neutral question there is no apparent interest in the mind of the questioner therefore such questions are generally unemotional and open. However, this paper is concerned with the statement that there is no such thing as a neutral question. In the sociological perspective, the weight of a question is determined by the social context, i.e. answers can vary depending on whom the question is targeted. Therefore, ââ¬Å"a sociologist who does not subject his own questioning to sociological questioning will be incapable of making a truly neutral sociological analysis of the answer it receivesâ⬠(Bourdieu, 41). In the realm of science, knowledge is based on real questions with concrete and experimentally proven answers. A question cannot be neutral since the questioner expects a pre-conceived answer, i.e. a hypothesis based on which his future work will be constructed. The most critical aspect of scientific knowledge is that a scientist can ask a question of whys and hows for the reason that he will be seeking an explanation for his question. Now, the question remains whether in science it is
Operations Management Assignment Example | Topics and Well Written Essays - 2000 words - 1
Operations Management - Assignment Example On the other hand, experimenting with the real world has not only proven to be expensive but is also dangerous and in most cases impossible. The Dry cleaning case study highlights one of the current issues and challenges affecting operations management in most industries. In the case study, the dry cleaner processes two pieces of suites by allowing suites to arrive with exponential time between the arrival times having a mean of G minutes and are at first served by server 1. After the completion of service at server 1, the jacket (one piece of the suite) is expected to go server 2 while the other parts (pants) goes to server 3. However, during the service at sever 2; the probability of the jacket being damaged is 0.05 while at the same time the probability of the pant being damaged at server 3 is 0.10. From server 2, the jackets enter into a queue for server 4 where suit parts are matched and reassembled. Management of waiting lines is a common challenge in operations management. As evidenced in the above case study, service systems normally face a number of problems such long queues of waiting lines due to the complexity and high levels of heterogeneity in the operations management processes (Barnes, 2008). ... rena Modeling in Service Systems Spreadsheet and Arena modeling programs are some of the simulation tools and techniques that are commonly being used to help solve the queuing problems in the contemporary services systems. In operations management, queue systems are not usually possible to analyze using mathematical or analytical formulas. Consequently simulation is currently one of the widely used means of analysis by most operation managers. With regard to the queue problem highlighted in the case study, both the two software tools can effectively be used as viable alternative techniques to experiment and find solutions to the issues affecting the service systems through abstraction. Generally, spreadsheet is currently one of the most accessible modeling tools that can be used for a wide range of applications and problem solutions in operations management. For example, the simulation modeling using spreadsheet can help explore the problems of long waiting lines and queues associate d with the dynamic service systems. In spreadsheet based simulation modeling, the technology used simply involves entering the model inputs into cells and viewing the output in other cells (Winston and Albright, 2007, p.124). In this regard, the input values are linked to the output values through chains of formulas and even scripts. Compared to Arena modeling, both some of the potential advantages of spreadsheet modeling include the fact that it is virtually available on any office computer and is normally very easy to use. Additionally, spreadsheet simulation modeling is relatively extensible particularly when using spreadsheet simulation modeling to solve the queue problem in service systems such as the one highlighted in the above dry cleaning case study. For example, one can easily add
Saturday, August 24, 2019
Textual Analysis Essay Example | Topics and Well Written Essays - 750 words
Textual Analysis - Essay Example Millââ¬â¢s theory as demonstrated in the book is not a social contract theory, and Mill has no hypothesis about the state of natural rights and nature (Mill 1978, 23-34). On the contrary, he states that his theory is justified by his moral theory and utilitarianism. Millââ¬â¢s own political writings justify his belief that interaction with conflicting ideas and opinions is important to any comprehensive knowledge and to liberty itself. In fact, as revealed by Elizabeth Rapaport, one of the most prominent themes in the book is the significance of allowing unorthodox thought, to act as one of the guarantors necessary for freedom (Rapaport 1978, 9-12). According to Rapaport, John Stuart Mill calls the silencing of expression a weird evil, and demands that everybody should be allowed to speak and think freely, even if those in power do not agree with them (Mill 2008, 56-66). The wordsâ⬠political liberationâ⬠have been used mostly in the recent times by politicians, histo rians, philosophers and many others. The core principle of political liberalism was largely made current by Lockeââ¬â¢s ââ¬Å"Second treatise of Governmentâ⬠(1690) (Locke 2010, 12-15). The rule of law, individual liberty, the right to private property and government by consent of the people are just some of the issues taken for granted as fundamental to the human condition in the current world. As a source of their ideas, most liberal theorists today base their arguments on Lockeââ¬â¢s concepts of governance (Locke 2010, 78-80). To some; post modernism, religious fundamentalism and socialism remain the ideological threats to liberalism. If this stands out to be a fact, then these ideologies attacks on the ideas that Locke, compared to any other, was influential in making the universal vocabulary of political discourse (Locke 2010, 132-150). The ideas of Locke and Mill with regards to political governance are quite similar. It is therefore a right argument that in his bo ok ââ¬Å"The Second Treatise of Governmentâ⬠Locke supported the idea of political liberty as indicated on Millââ¬â¢s book ââ¬Å"On Libertyâ⬠. John Locke sets out to explain how political society emerged, how political society emerged, how the government or state has both the legitimacy and limits to political society, and how natural rights is a common reality to everyone (Locke 2010, 39-56). Locke starts by focusing on the idea that at the beginning, human being lived in perfect liberty, an anarchistic and stateless society. According to him, everybody enjoyed the full advantage of liberty during that time. However, this extensive liberty resulted to others abusing the liberty of others. For this reason, he argues that people came together to form a state and therefore the state was formed under social contract having specific obligations (Locke 2010, 156-169). If the state exceeds those obligations, and becomes an institution that oppresses the natural rights of in dividuals, then its authenticity is definitely lost, and can be rightly removed from power, so that the social contract can be established. The book, The Second Treatise of Government has been of great influential since its publication. It has been a foundation for social contract theory which outlines the legitimacy and the limits of governance in regards to individual liberty (Locke 2010, 67-78). On his part, Mill claims that most of humankind is mediocre. Therefore, everyone should be encouraged to grow and develop his mind because the progress of humanity is
Friday, August 23, 2019
The Comparison of Transition from Dictatorship to Democracy in Brazil Essay
The Comparison of Transition from Dictatorship to Democracy in Brazil (1964) and Argentina (1976) - Essay Example The transition to democracy in Brazil was viewed as a form of liberalization as it was preoccupied with the process of legitimacy. The process of democracy was able to achieve various goals within the civil society. These achievements were later referred to as Brazilian miracle with the attainment of sustained economic growth and development (Stepan, 36) Unlike the Brazilian military era, the Argentine military era did not last for a long period as it collapsed as a result of various forms of divisions and incompetence. In this case the promise of liberation by the military regime failed to take off or deliver any tangible results. Major divisions were experienced in its ranks due to a weak power confidence leading to its down fall. The unity of the military was also in question and therefore was considered as a contributing factor to this failure in terms of transition from dictatorship to democratic type of governance (Pion-Berlin,
Thursday, August 22, 2019
Visual merchandising techniques Essay Example for Free
Visual merchandising techniques Essay Introduction In order to complete this task I will be identifying the visual merchandising and display techniques used for three retail outlets. The three organisations that I will be working on throughout this assignment are: 1. Hollister 2. Hamleys 3. The Body Shop Visual Merchandising This could be defined as the way in which retailers present and deliver their products to customers, in order to meet their needs, expectations and increase the profit and sales of the organisation. Visual Merchandising is the art and creativity of promoting the products a business sells in the most attractive way possible, with the intention of creating interest. 1. Hollister Brief history of the company: Hollister Co., sometimes advertised as Hollister or HCo, is an American lifestyle brand by Abercrombie Fitch Co. It was created in 2000 with its first store opening in July 2000 at the Easton Town Center in Columbus, Ohio. The concept was originally designed to attract consumers aged 14ââ¬â18 through its SoCal inspired image and casual wear. Goods are available in store and through the companys online store. The stores are designed to simulate the feeling of being in a surf shop by having the exterior and interior based on a life guard house. It was ranked as the second most preferred clothing brand of US teens behind a long list of actual West Coast companies in 2008 by Piper Jaffray. Source: http://en.wikipedia.org/wiki/Hollister_Co. Techniques used to attract the consumer 1. Displays ââ¬â The exterior of the store is the first thing that attracts the attention of the customer or the ââ¬Ëwindow shopperââ¬â¢, who might become a potential consumer. This is one of the most important techniques that Hollister Co. uses to appeal to customers. Exterior design includes shuttered windows, and light and dark brown paten walls. The shuttered windows were meant to add to the atmosphere of the store and keep out customers that did not fit in, which shows that the brand is not easily accessible to everyone, like in five star boutiques, as well as really mysterious when you look at it from the outside; it makes you want to see what is inside. This is one of the things that differentiate Hollister from other fashion, clothing stores in malls and on the high street. Many teenagers and high school students wear Hollister products just because they want to become piece of the fashion and style, by showing a great fashion sense. 1. Price Hollister Co, keep the price points of their goods, affordable to its targeted group of customers, high school students aged 14-18. Hollisterââ¬â¢s price points are about 20% lower than its parent Abercrombie Fitch, who mainly aim their products at consumers, aged 18 through 22. Again, this is another method by which Hollister Co shows they appreciate the customer group they are targeting, as they provide the best quality and unique products at a reasonable and affordable price for students. 2. Sales and promotion Hollister California pursues the technique of ââ¬Ëwalking self-marketingââ¬â¢, where in wearing an item of clothing from HCO results in direct advertising. This is particularly achieved through the large sewing or screen print of the brands name, initials, fictional date of establishment and the flying seagull logo on the vast majority of their merchandise. As a result, the company has not relied on media marketing to communicate its desired look and appeal. Hollister Co mainly advertises their product or whenever there is a special discount on some goods, they usually post it on the website. To maintain the SoCal theme, stores and merchandise are categorized within the divisions named ââ¬ËDudesââ¬â¢ for men and ââ¬ËBettysââ¬â¢ for women. 1. Environment Hollister Co. stores simulate the appearance of vintage beach shacks in an indoor shopping mall. The stores are designed to simulate the feeling of being in a surf shop by having the exterior and interior based on a life guard house. Another effective technique Hollister Co. uses is to play an eclectic selection of alternative rock and pop music in their stores. In addition, all the staff in Hollister is abide by a strict dress code. They must wear contemporary Hollister style clothing, normally abiding with their ââ¬Ëbeach vibeââ¬â¢ style clothing and everyone must wear the seasonââ¬â¢s colors. Again this is a great marketing technique used by the company, because by doing this, they are tempting and in a way encouraging the buyer to see and buy the latest styles, because they like the brand. From the pictures above, we can see how Hollister has used the front display of their store, as they made use of that space to position mannequins and show their latest trends to the customers that passes by. The picture also shows that certain mystique about shopping at Hollisters that make it a fun place to go. The storefronts look like beach huts; the interiors are dark and play trendy music. Customers cannot see into the store from the outside, but they can smell it from around the corner. The picture on the left shows that Hollister Co. set the mood of Christmas or other event to attract as well as thy sometimes have goods that are on sale. 2. Hamleys Brief history of the company: Hamleys is one of the worlds largest toy shops. Its flagship store is in Regent Street, London. Hamleys is named after William Hamley, who founded the first shop called ââ¬ËNoahs Arkââ¬â¢ at 231 High Holborn in London in 1760. A branch at 200 Regent Street was opened in 1881, and the Holborn branch was destroyed by fire in 1901 and was relocated from 231 to 86ââ¬â 87 High Holborn. Arriving back in the present, we find Hamleys in its famous location at 188-196 Regent Street. To cope with the publics growing appetite for playthings, Hamleys added a further five floors of toys. The flagship store is considered one of Londons major tourist attractions, and receives about five million visitors a year. Unlike many companies using possessive names, Hamleys intentionally forgoes the use of an apostrophe in its name. In addition, the largest toy shop is famous for imported dolls, scientific sets, pedal cars and miniature toy trains. Source: http://en.wikipedia.org/wiki/Hamleys Techniques used to attract the consumer 1. Window Displays ââ¬â Hamleys has really big store displays, which benefits them, as it creates a sense of excitement for the people that pass by. For instance when a customer approaches the store the first thing they see is the outside window display and they walk in with interest and really often adults enjoy the atmosphere, have family fun and play along with their children. The largest toy shop uses the front displays to set the mood of a particular event or sale they have. This mood often matches the season, for example during Christmas periods; they set the mood of Boxing Day, New Year, etc. 1. Price ââ¬â The location of the shop is meant to attract middle class families, international shoppers and many tourists. As a result the prices of some products and services they provide might not be affordable to everyone. In this case higher prices stand for better quality of the products as well as the location of Hamleys allows them to have a bit higher prices on some toys. 2. Sales and Promotion ââ¬â Hamleys frequently promotes their products in store, as they have point of sale advertisement, or usually the toys that are on sale are put next to the cashiers, so it is easily for shoppers to see it. As well as that they advertise on their original website, other internet sites, on TV around Christmas and Easter and some other special events, e.g. when they celebrated the 250th anniversary of the store. Hamleys mainly promote the new toys and games in store, by using sales representatives, for example doing puppet shows, staff dressed as super heroes, or demonstrating how to play with the toys. 3. Environment ââ¬â The environment of Hamleys is very welcoming, there are people from the staff that entertain the customers once they enter the store and everyone can join in and have fun, play around and shop at the same time. Some customers do not even realise that they become buyers and even come back with their children regularly, very often customers walk in just to have a look around because of the environment. In addition, Hamleys organise birthday parties, which is another method they use to attract more customer by providing this type of service. 4. Online service ââ¬â The companyââ¬â¢s website is designed in a colorful theme and at the top of the page customer can find different tabs that will take them to various parts of the site. One feature that Home at Hamleys website offers is the search form that gives plenty of options to ensure that the customer finds the product that they need. Customers can search by brand, age range, gender, prices range as well as by the name of the toy. This makes it much easier for them to shop online if they do not have enough time to shop in store. Hamleys also deliver the products to customerââ¬â¢s door. The pictures above show that Hamleys has used the inside store space to put super heroes and doll houses to catch the attention of the customer. They also have similar pictures on the public display. The staffs at each shop floor are there to entertain people and they are also allowed to interact with the customers. This means that the store uses its employees to present the products and to attract more shoppers. 1. Location The store is located on the high street in central London and there are thousands of people that pass by every day. Hamleys has great travel links and is very near to the underground station. As I already said the store is visited by more than five million visitors each year, as is considered one of Londonââ¬â¢s tourist attractions. This benefits both ââ¬â the business and the customer. It benefits the customer as is easy for them to find the location and get there and at the same, time benefits the business by bringing more clients and increasing the profit. 3. The Body Shop Brief history of the company: The Body Shop International Plc, known as The Body Shop, has 2,400 stores in 61 countries, and is the second largest cosmetic franchise in the world, following O Boticario, a Brazilian company. The Body Shop is headquartered in Littlehampton, West Sussex, England, was founded in 1976 by the late Dame Anita Roddick and is now part of the LOrà ©al corporate group. The Body Shop carries a wide range of products for the body, face, hair and home. The Body Shop does not claim its products are all-natural, but inspired by nature and they feature ingredients such as marula oil and sesame seed oil sourced through the Community Fair Trade program. The Body Shop is constantly producing innovative products and improving current products for customer safety and satisfaction. Source: http://en.wikipedia.org/wiki/The_Body_Shop Techniques used to attract the consumer 1. Window Displays ââ¬â The Body Shop regularly features posters on shop windows and sponsorship of local charity and community events. This is one of the techniques they use to attract customer, because they persuade the customer that by buying a product they will help someone in need somewhere in the world. 1. Price ââ¬â The Body Shopââ¬â¢s prices are considered as reasonable for the quality of their products, even though some customers might think that they are overpricing. The company gives their products a fair price for natural ingredients or handcrafts they purchase from different countries. 1. Sales and promotion ââ¬â In the past The Body Shop turned increasingly toward social and environmental campaigns to promote its business. The Body Shop proposed an alliance with Greenpeace in the UK to save the whale. As well as began launching other promotions tied to social causes, with much public and media interest. Back in the present The Body Shop is well known for its contribution to greener environment, products that contain community traded ingredients and products inspired by nature. It is very important for the customer to see what the business does to be ethical to the community and the environment and not just be existent to make profit. Poster frames are also supplied for use within the store to highlight various points of sale promotions and ethical messages throughout the store. Another way The Body Shop uses to offer and promote new products to their clients is by sending them email shots regularly, to update them on what is new or latest sales. 1. Environment ââ¬â All Body Shop products are naturally scented, environmentally-minded and one of the campaigns that it supports is Against Animal Testing. Body Shop uses light boxes with energy efficient lighting combined with a sleek stylish look, which gives the store a modern look and an inviting glow. In addition, as they mainly sell cosmetics, body lotions and soaps, there is a special scent that in a way invites the passer by to enter the store. Another thing that benefits Body Shop is that they utilise all the space within the shop, making it as profitable as possible. 1. Online service ââ¬â The high quality body, skin and beauty retailer also provides wide range of products on their online website. The website informs the consumers of latest offers and promotions. Customers will need to create an account in order to start using the services that it provides. Then they can start using The Body Shop website daily to get deals discount codes, free delivery, etc. and the purchase are always delivered straight to customers door. Window display shown is in Oxford Street, London. From the pictures we can see how The Body Shop has used its store window to display a campaign they are supporting. The campaign is to raise money to build a school in Cabra, Kosovo. This shows that their company is ethically responsible and when customers shop they raise money for charity and help someone in need. The picture below shows how Body Shops products are put down in the store. Everything is clear to the viewer, easy to find and there is a price and description underneath each product. The Body Shop also carries a theme throughout the display. Every seasonal promotion such as the Valentineââ¬â¢s Day, the poster conveys a message of what are the best products for that specific occasion. The window table at the bottom of the poster carries the products with A6 cards announcing discounts and promotions. Bibliography: http://hcohounds.tumblr.com/post/276422881 http://women.timesonline.co.uk/tol/life_and_style/women/fashion/article6738947.ece http://news.bbc.co.uk/local/london/hi/people_and_places/history/newsid_8510000/8510277.stm http://www.hamleys.com/HAMLEYS_HISTORY_%7C_Hamleys_Toys/HAMLEYS_HISTORY,default,pg.html
Wednesday, August 21, 2019
Patient Centred Care in the NHS
Patient Centred Care in the NHS Introduction The NHS is a large multi-functioning health care service that deals with over 1 million patients every 36 hours1. The NHS sets out to provide quality health care which include three important parts; Clinical efficiency, patient safety and patient experience2 . The need for even greater quality health care in the NHS saw a shift in focus towards a more patient centric NHS3. This is because they believe a patient centric care, care that encompasses the patientsââ¬â¢ needs and values and allowing this to shape and guide all clinical decisions4, will allow for a better quality of health care. This essay will explore how patient centric the NHS really is in terms of the different departments it encompasses, policies, laws and overall patient satisfaction. It will also investigate whether there are certain areas that the NHS needs to improve in terms of patient centric care and exploring if this is the case how to do so. Departments The NHS is made up of many departments and collaborates with a wide range of organisations such as the National Institute for Health &. Clinical Excellence (NICE)5. The structure can be described as complex and can cause confusion for patients trying to access these services6. In addition the complex structure makes the health care provided by these, less efficient and effective in the health services they are providing; and brings about questions of who is really responsible for the care of the patients7-10 In 2014 the NHS released the Five Year Forward View2, which outlines planned improvements for various areas of the NHS. Since the five year forward view plan was released, there has been a focus of new models and an increased focus on integrated care7. This emphases a more holistic approach to health care and looks to encompass all services11. Integrated care sets out to bring together a range of services so that all aspects of the patientsââ¬â¢ needs are more closely met11. One of the new care models, called Vanguards has been set up around the country12. Vanguards aims to trial new integrated care methods which were presented in the five year forward view. Some of these new integrated care methods include Sustainability and Transformation Partnerships (STPS)13 and Accountability Care Systems (ACS)14. STPs are there to help organizations including GPs, hospitals, local authorities to work together and have unified services for the most vulnerable13. ACSââ¬â¢ have been developed to co-ordinate services under a set budget for organisations outside the NHS that impact health, this includes working with housing and social care organisations to create accountable care to assure that patients needs are being met7. Quality Surveillance groups (QSGs) identifies risks to patients in terms of quality and safety of the health care being received from the NHS and associated organisations acts as safeguarders15. This creates accountability for those providing health care services to the public. One individual organization within QSG is Care Quality Commission (CQCs). CQCs regulates the health and social care act, directly relating to patient centric care within the NHS as à regulation act 9 with this act says that providers must take action to make sure every individual has access to personal care treatment16. If this not being provided the CQC can take regulatory action, this provides further evidence that the NHS is patient centric as they are constantly monitoring the quality of patient care. Another QSG group is the clinical commission group (CCGs) this group, led by GPs commissions services on the behalf of the NHS, works to improve the health of the population in their area. CCGs are important because they allow the clinicians (GPs) that have knowledge on the needs of that particular area to provide the required healthcare services17. An example of this is the provision of integrated care within Oldham to provide a budget for vulnerable people to have fuel in the winter18. Although CCGs have been widely successful in terms of some of the services its commissioned, 19 one year after the creation of CCGs, a report commissioned by Kingââ¬â¢s Fund and Nuffield trust saw that less than half of GPs felt that CCGs reflects their views20. This report questions the patient centrism of CCGs as one of the reasons that CCGs are led by GPs is that theyââ¬â¢ll have a better understanding of the patientsââ¬â¢ needs in that area21, if GPs are not being consulted then this could also lead to less patient centered services. Furthermore, CCGs recently have had to make difficult decisions which have led protests from the public. One such decision is the closure ofà Accidents and Emergencyââ¬â¢s across the country22. CCG have decided these à A &Eââ¬â¢s are unsustainable and are creating a larger deficit than necessary23. This has led to dissatisfaction from the public and feeling like their voices in regard to this matter is not being heard 24à .This goes against patient centered care, which is there to involve the patient in every step of care1. However, this is only one issue, overall the CCGs are a step in the right direction toward a more patient focused health care services for the NHS. With further consideration of GPs and the public views the CCGs can become an effective tool for building a patient centric health system. Policies and Legislation There are several laws in place that are there to protect the patient but also to put the patient at the forefront of every clinical decision that is made in the NHS. The health and Social Care Act 201225 allowed for the patients to be more involved in their care on every level. It does this by allowing patients support to manage their health in their everyday lives, it also gives them control over the care that they are receiving and also treating each patient as an individual with an individual circumstance25. In addition, this Act allowed for the establishment of Healthwatch England which will provide crucial information to the CQC on the opinions of the patients using their service26. To a certain degree this has been successful as Healthwatch England has published 1450 reports as of 201627 and has worked with local health ministers and the public to implement the care that is wanted by the patient. They have also worked closely together with CQC to provide information on which health services in which area need to improve28. However, they have only engaged 385,000 people28 to find out their view. Although this seems like a large sample the total amount of outpatients the NHS had in 2015/2016 was 89.436 million people29 and so this is a relatively small sample of the people treated by the NHS views which are being heard and so those which have the most need for improvement in the health care services may not be heard. Other legislation which provides the case of a patient centric NHS includes the Social Value Act30, This encourages commissioners of public services to think about how the services will benefit the public. The use of the Social Value Act in policy and practice can only be clearly shown by 13% of the CCGsand 43% of CCGshad no policy or were in the process of making a policy on the Social Value Act31.To improve to become more patient centric, the Social Value Act could be implemented on a wide scale basis into main policy of NHS England but also within the framework of QGS`. In addition to the previous laws, The Equality Act32, which protects patients from discrimination and permits them to get quality health care, also helps a patient centered NHS. It Allows for every Citizen of England no matter their culture and values to have health care which is free and of quality. These legislations are designed to make the NHS patient centric through creating a patient- NHS relationship free of discrimination and allows for the patientââ¬â¢s values and opinions to be respected. Although there could be some improvement on the implementation such as making sure these laws are practiced this can be done by setting up accountability groups and incentives for healthcare professionals to provide better patient centered care, these laws go a long way in making the patient the focus of the NHS healthcare33 Patient Survey Patient experience has been seen as vital to the care provided by the NHS34. Listening and taking action on a patientsââ¬â¢ feedback about their experiences of health care is seen as critical to making sure that care within the NHS is centered around the person35. patient reported information can be described as Information which comes from the patient or family and Carers as an account or through surveys36. There has been increase in the number of surveys carried out by the NHS but have found that GPs were resistant to feedback which was to do with the patient or was dismissive questioning the validity of the report37. However there have been positive reports on services attempting to improve due to feedback from Patients38. This Creates a more patient centered NHS as they are listening to the feedback and taking action to it, meaning the views and experiences of the patient are valued. à Conclusion To conclude, The NHS has had a shift in view towards a more patient centric NHS, this can be seen as widely successful due to the policies and legislation its placed but also different quality surveillance groups and the listening of patientsââ¬â¢ feedback. Although some improvement could be made in terms of CCGs and a straight forward pathway for the patient, the NHS can be seen as patient centric. Reference List 1. Department of Health. Chief Executiveââ¬â¢s report to the NHS: December 2005. 272002. Department of Health, 2005. 2. http://webarchive.nationalarchives.gov.uk/20080728140415/http://www.dh.gov.uk/en/Publicationsandstatistics/Publications/PublicationsPolicyAndGuidance/DH_4124276. Accessed 26th October 2017 3. NHS. Next Steps On The NHS Five Year Forward View. 06669. NHS. 2017. https://www.england.nhs.uk/publication/next-steps-on-the-nhs-five-year-forward-view/ Accessed 26th October 2017. 3. The Rt Hon J. Hunt. Making healthcare more human-centred and not system-centred. GOV.co.uk. 2015. https://www.gov.uk/government/speeches/making-healthcare-more-human-centred-and-not-system-centred Accessed 26th October 2017 4. Institute of Medicine. Committee on Quality of Health Care in America. Crossing the Quality Chasm: A New Health System for the 21st Century. Washington (DC): National Academies Press (US); 2001. https://www.ncbi.nlm.nih.gov/books/NBK222262/ Accessed 26th October 5. National Health Service (NHS). Putting Patients First: The NHS England Business Plan for 2013/14 2015/16. à England. 2013. http://www.thehealthwell.info/node/454557 Accessed 5th November,2017 6. Bamford, Davidà andà Daniel, Stephenà A case study of change management effectiveness within the NHS. Journal of Change Management, (2005).à 5 (4). pp. 391-406. ISSN 1469-7017. 7)à à à Kings fund, Creative connection. How does the NHS in England work? An alternative guide Kings Fund, 2017 https://www.kingsfund.org.uk/audio-video/how-does-nhs-in-england-workï » ¿Accessed 5th November 2017 8.à à à HJarmon. The new NHS structure is unstable.HSJ. 2014https://www.hsj.co.uk/comment/the-new-nhs-structure-is-unstable/5067897.article Accessed 5th NovemberDayan M. who is accountable in the NHS?. Nuffield Trust. 2016. 9. https://www.nuffieldtrust.org.uk/news-item/who-is-accountable-in-the-nhs Accessed 5th November 10. à NHS. Challenging bureaucracy. England. 2013. NHS. http://www.nhsconfed.org/~/media/Confederation/Files/Publications/Documents/challenging-bureaucracy.pdf Accessed 5th November 11. à Department of Health. Integrated Care: Our Shared Commitment. England. NHS. 2013. https://www.gov.uk/government/publications/integrated-care Accessed 8th November 12. Williams. NHS England reveals new care model vanguard. HSJ. 2015.à à à à à à https://www.hsj.co.uk/topics/service-design/nhs-england-reveals-new-care-model-vanguard/5083135.article Accessed 8th November 13. N. Laccobucci. Community hospitals: still a viable option? BMJ.2017. 358 :j3581 https://doi.org/10.1136/bmj.j3581. Accessed 8th November 14. T. Moberly. Accountable care systems and accountable care organisations in the NHS: progress or route to privatisation?, BMJ.2017. 358à :j4105 https://doi.org/10.1136/bmj.j4105à Accessed 8th November 15. à NHS England. Quality Surveilance groups. England. 2017. https://www.england.nhs.uk/wp-content/uploads/2017/07/quality-surveillance-groups-guidance-july-2017.pdfà Accessed 8th November 16. The Health and Social Care Act 2008 (Regulated Activities) Regulations 2014 https://www.brad.ac.uk/library/media/library/documents/numeric-referencing-guide-October-2017.pdf Accessed 8th November 17. Kings Fund. An alternative guide to the new NHS in England.. Kings Fund, 2013. https://www.kingsfund.org.uk/projects/nhs-65/alternative-guide-new-nhs-england-2013 Accessed 8th November 18. Oldham CCG. Oldham Affordable Warmth Strategy. 2014 http://committees.oldham.gov.uk/documents/s66368/Affordable%20Warmth%20Progress%20Update.pdf Accessed 8th November 19. NHS Clinical Commissioners. Delivering a healthier future: How CCGs are leading the way on prevention and early diagnosis. 2016. https://www.nhscc.org/policy-briefing/5061/à Accessed 10th November 20.à Kings Fund. One year on, new commissioning groups are an improvement on their predecessors but do not reflect the views of members, say GPs. 2014 https://www.kingsfund.org.uk/press/press-releases/one-year-new-commissioning-groups-are-improvement-their-predecessors-do-not Accessed 10th November. 21. Kings Fund. Clinical Commissioning, GPs in Charge?. Kings Fund and Nuffield Trust. 2016 https://www.kingsfund.org.uk/sites/default/files/field/field_publication_file/Clinical_commissioning_web_pdf.pdf Accessed 10th November 22. G. Newton. Slideshow: Thousands march through Grantham in protest against overnight closure of A&E. Grantham Journal.2017. http://www.granthamjournal.co.uk/news/slideshow-thousands-march-through-grantham-in-protest-against-overnight-closure-of-a-e-1-7839498 Accessed 10th November 23. CCGS. Preconsultation business case.NHS.2016 https://www.calderdaleccg.nhs.uk/wp-content/uploads/2016/01/Right-Care-Right-Time-Right-Place-pre-consultation-business-case-15-January-2016.pdf Accessed 10th November 24.Robertson. Public Satisfaction with the NHS- 2015. Kings Fund. 2015 https://www.kingsfund.org.uk/publications/public-satisfaction-nhs-2016 Accessed 10th November 25. Health and Social Care Act 2012 http://www.legislation.gov.uk/ukpga/2012/7/contents/enacted Accessed 11th November 26. Tingle, Kribb. Nursing law and Ethics. Forth Edition. Blackwell Publishing. 2014 27. Health Watch England. Every Voice Matters. 2015-2016. Healthwatch http://www.healthwatch.co.uk/news/every-voice-matters-our-annual-report-parliament-20152016?mc_cid=1f74368018&mc_eid=da5769ac78. Accessed 11th November. 28. NHS. NHS statistics, facts and figures.2017.NHS. http://www.nhsconfed.org/resources/key-statistics-on-the-nhs. Accessed 11th November. 29. 30. Social Value Act.2016. https://www.gov.uk/government/publications/social-value-act-information-and-resources/social-value-act-information-and-resources Accessed 11th November. 31. National Voices. Healthy commissioning: How the Social Value Act is being used by Clinical Commissioning Groups.2017. https://www.nationalvoices.org.uk/publications/our-publications/healthy-commissioning-how-social-value-act-being-used-clinical Accessed 12th November 32. Equality Act 2010. https://www.legislation.gov.uk/ukpga/2010/15/contents Accessed 12th November 33. Department Of Health. The NHS Constitution For England. Government.2015. https://www.gov.uk/government/publications/the-nhs-constitution-for-england/the-nhs-constitution-for-england. 34. à Department of Health.à High quality care for all: NHS Next Stage Review final report.Stationery Office,à 2008.
Tuesday, August 20, 2019
Solution To Hanjin Problems Information Technology Essay
Solution To Hanjin Problems Information Technology Essay Shipping by its nature is a very competitive and a very complex industry. Martin Stopford, 1997 Shipping companies have to operate on a global scale and manage offices all around the world and work with a diverse work force. Merchant shipping is one of the most highly regulated industries in the world. Hence information systems play a very important role in the management of the shipping company. In this essay we will analyse a case study of how Hanjin shipping used information systems grow as a leading shipping company. Hanjin is a global transportation and Logistics Company. (Hanjin shipping, 2010).The company operates around 200 ships, mainly container vessels, gas tankers and bulk carriers. Hanjin ships are trading worldwide. Hanjin transport cargo to more than 100million tons a year to 6000 destinations worldwide. (Hanjin shipping, 2010) Companys sales network includes 200 international branch offices and 30 corporations. Over all the company is expanding rapidly on a global sca le and is also venturing into new shipping related business. Business problems Hanjin was increasing its global operations by opening new container terminals, buying new large ships, going in alliance with container lines. Hanjin lacked the logistics required to be competent in the container industry. Its 10 year old ERP systems lacked functionality and flexibility required to operate such a complex and big organisation (Oracle 2008). Hanjin understood that without end to end logistics solutions they cannot compete in container business. Hanjin also faced problems controlling procurement costs and to meet the global regulatory requirements (Oracle 2008). The data collection system was done manually and hence it was time consuming and prone to errors. Hanjin have a work force of around 4000 which are employed all around the world. It was increasing difficult for Hanjin to manage such a large and diverse work force. Solution to Hanjin problems As a solution to the problems Hanjin was facing due to its global expansion it decided to launch Process innovation project. The process innovation purpose was to establish advanced management structure and strengthening its organisational capabilities. (Sustainability report, 2006). The project applied to business process and organization structure as well as the corporate cultures based on adopting the advanced IT infrastructure. (Sustainability report, 2006, p.27). Hanjin decided to re-engineer their business process using best practice models for their ERP systems so as to gain global competitiveness. This system was going to be a long term solution, it will not directly show on balance sheet but it will be platform for launching new business projects (Business report 2006). Hanjin also decided to shift to customer based business by ensuring good service and increased customer satisfaction. Process Innovation Project The process innovation project team was assembled in October 2004 and then they spent 5 months for mapping the new systems and the process. The project will be implemented gradually on a step by step basis. The process innovation project was to be implemented during a period of 3 years. Source: (Hanjin Sustainability report, 2008, pg.27) The main aim of process innovation was to be customer centred and a profitability oriented management company. The information system used to re-in force the organisational capabilities and will prepare the management to be more customers focused. The information system development contracts were given to companies which were best in the business (Oracle, 2008). ERP was given to ORACLE while others were given to Siebel and Hyperion. During the process of project Oracle acquired Siebel and Hyperion which resulted in seamless integration and customer support. (Oracle, 2008). Information Systems (ERP) Enterprise Resource planning: Enterprise system integrates the key business processes into single system. In this system the flow of information is seamless throughout the organisation (Laudon laudon, 2007). Hanjins Enterprise Resource Planning (ERP) Internal system Internal system Source: Author generated Hanjin integrated business process such as finance and accounting, capital asset planning, human resource, procurement process. They used these for smooth flow of information in their internal system. The companys senior management was involved in the projects implementation. The Managing director and CIO of Hanjin Shipping said that To improve our global competitiveness, we needed an IT solution that supported extensive process reengineering (Oracle, 2008, pg.1). Hanjin decided to invest about 57.7 million USD on this project. They standardised the management and data collections methods, restructured the flow of data between their business systems and prepared a dictionary so as to make it easier for the staff to follow new system. As the system was implemented on a step by step basis, gradually the staff could see the benefits of the system and they were not resilient to changes, but they were will to share information in between different divisions. Company also adopted other bes t practice guidelines such as training and educating the staff, use of software support and maintenance. Benefits of Information system Source: (Hanjin Sustainability report, 2008, pg.27) The above diagram is explained using the generic model of 6Cs for explaining business benefits. Lower Cost: The e-sourcing system assisted them to procure products from a list of suppliers and they were benefited from competitive pricing which resulted in procurement costs. Cost saving per customer was increased due to increased efficiency (Oracle, 2008). Improved Communication: As the data was consolidated into a single system, hence staff gained an integrated view of operations (Oracle, 2008). Improved Management Control: New ERP systems and re-engineering process helped in improved business management. This gave the managers a complete view of the companys operations and also equipped the staff with detailed information they required to plan, execute and evaluate complex initiatives. The managers were also able to make decisions and ensure problems were addressed immediately. Performance evaluation was easier and could be easily done on a global basis and medium and long term strategy planning could be done due to data availability. (Oracle, 2008) New Capability: HR platform helped in improving the efficiency of the department. The new system helped the managers to view complete history of the staff and also discard applications. This resulted in increased efficiency of HR staff which could focus more on attracting and retaining skilled employees and also train them. (Oracle, 2008) Improved Customer Service: Due to its service network it could respond faster to customers demands. Detailed sales and marketing plans could be developed. (Oracle, 2008) Competitive Advantage: Hanjin got the recognition of a reliable logistics partner. (Sustainability report, 2008). In April 2008 Hanjin got the highest awards in logistics in Korea. (Sustainability report, 2008). Future business plans The project improved the overall performance of the company process. In future company aims to invest more in their IT systems which aims to complement their management systems as well as front office work. (Business report 2007). As the internal system implementation was completed the company now is ready to develop shipping/logistics related business which will become the companys next driving forces. Banking on their internal system they are stepping closer to become a Global logistics company. They are also planning to expand its 3PL (3rd party logistics) business by extending its global network (Hanjin Shipping, 2008). In line with their Process Innovation project they have also launched another project Knowledge management. (Sustainability report, 2008) Conclusion: The project taken by Hanjin to rebuild its business process by the use of information systems was strategically very important. Hanjin is a global organisation with different functions, organisational levels and many business processes; hence ERP system was the correct choice of information system. This project became the base to implement advance business process which complement their information systems and also increase the efficiency of the company. It helped the company to be more customers focused which is a key strategy in current times. They could venture into new aspects of business such as logistics. The selection of Oracle and Siebel was also correct because they were the best in the business. Hanjin made correct decision by integrating all systems together. The acquisition of Siebel and Hyperion by Oracle ensured that the systems have seamless integration and continuous support. The information systems which they used were in line with their business strategies which res ulted in success of the project.
Monday, August 19, 2019
The Origin of Dreams Essay -- Sleep Sleeping Psychology Papers
The Origin of Dreams It is late and you are tired. You slide between the soft sheets and tug on the comforter until it reaches your chin. Your head sinks gratefully into the pillow, the smooth folds of pillowcase caressing your cheek. Your heavy eyelids fall closed. Slowly, all the muscles in your body relax. Your body is comfortable and ready for sleep, but your mind remains active. You think over the dayââ¬â¢s events, the funny moments, the people you saw, the things you forgot to do. You think about what you will do tomorrow and the next day and next month and so on. Your breathing deepens and your heart rate slows. You realize you are no longer directing the pattern of your thoughts: they are moving off on a path of their own. But you are too tired to care. You drift to the edge of the world of sleep. After about 90 minutes of peaceful inactivity, your brain becomes extremely alert, but you do not awaken. You have entered the period of sleep know as Rapid Eye Movement, where dreams most often occu r. Random, disconnected scenes unfold before you like images on a movie screen. You see your parents waving to you from across a crowded room. You are transported to a large, sunlit meadow, where you are playing with a kitten, your first childhood pet. You can hear the kittenââ¬â¢s quiet purring, and you are filled with sensations of happiness and tranquility. Then you see your own body floating high above the ground, propelling itself effortlessly. You donââ¬â¢t understand these feelings and images, but they all seem to make perfect sense, and you donââ¬â¢t question them. Upon waking, recollection of the previous nightââ¬â¢s journey will seem hazy and clouded, if you can remember it at all. This series of events occurs every night i... ...Dreamsâ⬠http://psych.ucsc.edu/dreams/ Accessed 11/24/02 ââ¬Å"dreamâ⬠Encyclopedia Britannica http://search.eb.com/eb/article?eu=117531 Accessed 11/24/02 Eccles, John ed. Mind and Brain Washington: Paragon House, 1982 "electroencephalography" Encyclopedia Britannica http://search.eb.com/eb/article?eu=32861 Accessed 12/4/02. Foulkes, David. Dreaming: A Cognitive-Psychological Analysis Hillsdale, NJ: Lawrence Erlbaum Associates, 1985 Merriam-Webster Dictionary. Springfield, MA: Merriam-Webster, Incorporated, 1998 ââ¬Å"mindâ⬠Encyclopedia Britannica http://search.eb.com/article?eu=54131 Accessed 12/5/02 Pfenninger, Karl H. and Valerie R. Shubik The Origins of Creativity Oxford: Oxford University Press, 2001 ââ¬Å"sleepâ⬠Encyclopedia Britannica http://search.eb.com/eb/article?eu=117529 Accessed 11/24/02
Drugs Essay -- Pharmacokinetics, Lasix, Water Pill
Lasix Pharmacokinetics Lasix is known as the ââ¬Å"water pillâ⬠itââ¬â¢s a diuretic administrated orally.(1) The active ingredient of Lasix is furosemide, but also includes a number of inactive ingredients including lactose monohydrate NF, magnesium stearate NF, starch NF, talc USP, and colloidal silicon dioxide NF. (1) The peak effects of furosemide are typically seen within the first hour of two after a dose of the medication. (1). Lasix is prescribed for individuals to treat edema that may arise from congestive heart failure, liver cirrhosis or renal disease. (1) In adults, furosemide may also be taken to treat hypertension itself.(1) Furosemide comes in 20, 40, and 80mg tablets as well as oral suspensions.(2) Furosemide is absorbed rapidly from oral suspension at 50 minutes, and from tablets at 87 minutes.(2) Food may slow down the absorption of the drug and alter the bioavalibitly.(1) Furosemide binds to plasma proteins, albumin being the main plasma protein that furosemide binds to, at 91-99%, and peak plasma concentrations increase with the increase of a single dose.(2) Furosemide is excreted through the urine and the remainder is excreted in the feces. (2) The half-life for furosemide is approximately 2 hours but the diuretic effects last 6-8 hours. (2) Dosage Schedules and Routes of Administration Furosemide is available in tablets, sublingual tablets, oral suspension, and intravenously. (2) The recommended schedule dose for adults for an initial dose is 20 to 80mg. (3) The same dose as well as higher doses may be administered 6 to 8 hours following the previous dose if needed. (2) When titrating doses it may be raised by 20 to 40mg but not within 6 to 8 hours after the initial dose, and this may continue until the desi... ...hat makes the length of time the the medication is active much longer. (1) After opiates bind opiates are bound to the receptor a messanger such as cyclic AMP express the symptoms that are shown.(1) Mechanism of Toxicity Buprenorphine is contraindicated in patients with patients who opiate agnoist hypersensitivity.(1) It has been shown that CNS and repiratory depression macy occur with therapeutic doses of buprenorphine and can increase with ethanol intoxication.(1) Buprenorphine increass the tone and decreases the contractions of smooth muscles of the gastrointestinal tract resulting in constipation.(1) The metabolism of buprenorphine is directed by CYP3A4 isozyme, when administer with protease inhibitors it may decrease the clearance of buprenorphine.(1) This will increase the the levels of the medication in the plasma and can experience toxic effects(1)
Sunday, August 18, 2019
Courageous Athletes and the Gender Barrier :: Sociology Essays Research Papers
Courageous Athletes and the Gender Barrier Sports have always maintained barriers concerning the gender of the athletes. Women as well as men have been discriminated in sports, which have for so long been defined as a one-sex sport. For example, boxing had long been considered a sport for males only. Another example is gymnastics, which is usually considered a feminine sport, but also have male participants. However, although sports in general have come a long way in sex discrimination, keeping itself under water, it still remains a consistent problem lurking its ugly head above. There still remains costs towards those individuals who are brave enough to challenge the system , but can there also be benefits for those individuals entering a non-traditional sport? There are many costs that both men and women must face if they want to take the challenge of entering a non-traditional sport for their gender. First, they have to bare the discrimination and criticism from the members of that sport, the press, and society. Everyone will look down on them for being "different." The press will make a mockery of them on television, in newspapers and in magazines. The spectators who go out to see that sport will not support them in what they are trying to accomplish. The only support the athlete will find is, hopefully, their friends and family. Another cost that the athlete will have to overcome is society's question in their sexual orientation. Everyone will think that the reason the athlete is entering in a non-traditional sport for their gender is because they are gay. For example, the press used to print articles constantly concerning Martina Navratilova's sexual orientation. Even though it wasn't until later that Navratilova announced that she was gay, the press would constantly berate her for her sexuality. Martina Navratilova's struggles are common for many athletes who have dared to compete in sports that were not traditionally "proper" for their gender. These are only a few costs that athletes have to face entering a non-traditional sport. However, although there exists many costs, there are also benefits for challenging sport's prejudices. Although the majority of society will consider the actions of the athlete as demeaning and improper to the sport, there will be a small minority of people who will think of this athlete as a hero and respect their dreams. Whether it is because these men or women also have the same dreams, or because they respect the athlete's courage, the minority will give the athlete a reason to keep going.
Saturday, August 17, 2019
Build-a-Bear Summary Analysis Essay
Build-A-Bear workshop stores were first established in 1996 by Maxine Clark whose influence came from former CEO of May Department Stores who had stated, ââ¬Å"Retailing is entertainment and the store is a stage ââ¬â when customers are happy, they spend more moneyâ⬠( Dess, c261). Build-A-Bearââ¬â¢s intentions were to differentiate themselves by giving people the feeling of bringing their teddy bear to life. You could give it a heart, a name, a wardrobe and many other personal touches. Build-A-Bear is about two things, ââ¬Å"entertainment and customizationâ⬠(c261). At the time of its introduction, following their differentiation strategy, there was not much competition for customized childrenââ¬â¢s toys. However, after the concept of customization caught on they faced competition from companies such as American Girl and Vermont Teddy Bear. American Girl was marketed to young girls who could make dolls that look like them and even buy matching clothes that the girls and the dolls could both wear. One advantage that Build-A-Bear had against American Girl was the fact that they marketed to all genders and appealed to a wide variety of ages. Parents would bring their young children, both boys and girls in to make dolls and teenagers would bring their boyfriend or girlfriends in to make customized bears as presents. You could even build a bear for your parent or grandparent. As the Build-A-Bear company grew they faced problems, such as a changing industry and a changing market which left them losing edge in their financials. Environmental Analysis. Build-A-Bear started with a handful of stores and it grew to 150 by the end of 2003. They capitalized on the upward trending consumer demand around the holidays when they would rent space in busy malls for their pop up stores. These temporary stores brought increased revenue and gave the company the idea for its current corporate strategies of expanding to more permanent stores. They had 344 stores in the US, UK, and Canada by 2010. They set goals that would allow a Build-A-Bear store to be within 30 miles of 75% of the US population. Though these new permanent stores usually paid for themselves within the first year their ââ¬Å"wow factorâ⬠and financial performance quickly diminished time and time again. This no loss expansion worked while saturating the market but was not cutting it when their market further matured. A main reason for the growth is because new stores brought in greater profits which gave the impression that rapid expansion was a wise strategy. They may have expanded too fast though. They lacked the necessary ingredient in producing repeat customers and this was becoming a major problem while strict reliance on overexpansion seemed to be clouding the fact they needed another competitive advantage in the quickly changing toy industry to stay competitive. The real question was how to increase repeat customers and/or increase profitability of their current operating stores. We devised two solutions that could help BearFinancials alleviate the problem of their not so attractive earnings beyond the first years. Strategic Alternatives Alternative Solution #1. One option to get the finances in line would be a retrenchment/turnaround strategy in which the underperforming stores would be closed freeing up resources to explore other options for expansion into different markets. Very similar to Subway and Starbucks, Build-a-Bear wanted a store close to a large percentage of the population and expanded too far and the companies saw it hurt their finances. Build-A-Bear has the unique features to be a thriving, profitable company for a long time but it needs to be careful not to expand too far where it cannot maintain its current culture and core competencies and this can be done by reducing costs through restructuring. Closing underperforming stores and exploring destinations like international airports where people from all over the world will see their product would be a good starting place. Since people do not frequent the airport so much as other retail establishments they could continuously capitalize on the ââ¬Å"wow factorâ⬠because new people would be subjected to their stores every day. By reducing fixed costs and exploring new marketplaces Build-a-Bear should be able to boost financials immediately with little investment. Alternative Solution #2. The next solution would be to fashion a new line of accessories and programs that promote repeat consumer visits. Build-A-Bear needs to be viewed as a collectible and something worth traveling for. This was not the case which was why stores started to lacking performance after being open a certain amount of time. Accessories and maintenance programs could be a way to get people to continue to give Build-A-Bear business even f they are not actually purchasing a new bear. Implementing new programs such as wardrobe changes, where people would come back to get Bear-makeover, would bring repeat customers. These programs could offer matching apparel for the bears and the kids who own them. Children and their bears could then wear matching t-shirts which could also first time sales from consumers ââ¬Ëmarketingââ¬â¢ the product. Another idea would be a BearWash. Children can be hard on their stuffed animals and sometimes they end up getting dirty. They could set up a ââ¬Å"bear washâ⬠where people would bring their furry friends in for a fur-flush and get it back all nice and clean. All of which would be geared at upselling the consumer upon return in order to maximize on that repeat visit. Initial investment would be substantial due to acquiring clothing line and additional costs to provide repeat programs. Recommendation Alternative solution #1 would be the best choice for Build-A-Bear at this time. By cutting underperformers they will save millions in fixed costs alone. They could then use this money to expand into locations such as airports and hospitals where it will be easier to maintain that ââ¬Ënewââ¬â¢ appeal that made the company so much money in the first place. This solution requires the least investment in a monetary sense. Underperforming stores should be closed immediately upon identification and new stores should be in operating order by the end of this calendar year. Build-a-Bear has the right ingredients for continued success they just have to strategically place themselves in markets with the most exposure to non-repeat customers in order to maintain high operating margins beyond the first years. By reducing number of stores in operation they can concentrate on staying profitable and advancing into the future where they will then have the means to pursue other avenues such as improving repeat customer sales described in alternative #2. The focus now should be to stop wasteful spending on underperforming stores as soon as possible in order to open up more possibilities and greater flexibility in the future.
Friday, August 16, 2019
Comparing Walton and Victor
Compare the characters of Victor and Walton as Shelley presents them in the early parts of the novel. What similarities are there between the characters and quests? In the early chapters of Frankenstein by Mary Shelley the character of Walton is introduced through a series of letters he is writing to his sister back in London (the whole novel is an epistolary structure) as he is on a voyage to the North Pole in hope of fulfilling his goal of a breakthrough scientific discovery and ââ¬Å"discovering some of natureââ¬â¢s most profound secretsâ⬠.Walton is full of hope and scientific curiosity and a passionate determination that he will achieve his goals ââ¬Å"I shall satiate my ardent curiosity with the sight of a part of the world never before visited, and may tread a land never before imprinted by the foot of manâ⬠; he wants to set himself apart from other scientists and discover something altogether new, something that will bring him fame and fortune and ensure that he is remembered forever- he is on a journey that-he learns later in the novel-may not turn out to be the success that he thought it was, and his ââ¬Å"ardent curiosityâ⬠may be his downfall in the end.His loneliness (ââ¬Å"I feel the bitter want of a friendâ⬠) is subsided when a man ââ¬Å"on the brink of destructionâ⬠is brought upon the ship, half dead and ââ¬Å"wretchedâ⬠. The man they bring on board-Frankenstein- bears a lot of similarities to Walton, from their aspirations and complete obsession to discover the undiscovered.There is however, one major difference between these 2 characters-Frankenstein has already been in Waltonââ¬â¢s shoes and has already experienced the consequences of his endeavours-and they were not pleasant, as he relays the story to Walton, warning him how he has ââ¬Å"suffered great and unparalled misfortunesâ⬠through his ââ¬Å"seeking of knowledge and wisdomâ⬠and seeing Walton do the same, he warns him of the danger s of knowledge and tells of his story-his parents, his wonderful childhood, his thirst for knowledge and, most important of all, his obsessive scientific curiosity that led him to make the choices he made that were ultimately his downfall.He has learned from them, a little too late, and he only hopes that Walton will heed his warning about the dangers of knowledge, and not make the same mistakes that he did, that led to his destruction. Shelley made the characters so similar in ambition and character that this evokes the thought of the ââ¬Ëdoppelgangerââ¬â¢, a popular theme amongst gothic literature. Frankenstein is almost Waltonââ¬â¢s doppelganger- everything he is, bright, mbitious-but also everything that he doesnââ¬â¢t want to become- a ââ¬Å"wretchâ⬠, a man haunted by his choices and on ââ¬Å"the brink of destructionâ⬠, all because of his desire to become recognised among the scientific world and leave his mark on the world. Because of Frankensteinââ¬â ¢s story Walton witnesses what the danger of knowledge can do and warns him-a kindness no one could do to Frankenstein-to not follow in his footsteps ââ¬Å"exposing him to the same dangersâ⬠as he did.Frankenstein feels as he has unleashed such a horror into the world, the least he can do is to prevent another like-minded person making the same mistakes he did, and through that, not ruin his and countless lives, as if he has been so fortunate as to have someone relay their story about knowledge and destruction before he made the choices he did, he may have rethought his priorities and still be living a happy life after the novelââ¬â¢s end. In short, Frankenstein was doing Walton a kindness by retelling his tragic story; and that brings about another characteristic that Shelley wrote them to both have-they are both good men.They are deeply affectionate to their close ones ââ¬Å"heaven shower down blessings on you my beloved sisterâ⬠, ââ¬Å"mine to love and cherishâ⠬ , and their obsession fuelled by a desire to benefit the world. This evokes sympathy both in the reader and Walton, when he hears Frankensteinââ¬â¢s tragic tale-how a good man with good intentions can make choices so catastrophic that they ruin the lives of those closest to them and themselves-maybe this is why in the end Walton decides to turn back? Both men are also linked with one massive similarity-they both have an incredibly obsessive, if somewhat selfish, nature.Some of Waltonââ¬â¢s first words in the letters are ââ¬Å"If I fail you will see me soon or neverâ⬠he is determined that this voyage will be a success, and is prepared to die for the cause. This mirrors Frankensteinââ¬â¢s feelings later on in the novel ââ¬Å"stars would often disappear in the night sky while I worked in my laboratoryâ⬠-Frankensteinââ¬â¢s obsession with discovery had him pushing himself to the limit to accomplish his goals, sacrificing time and health, at any cost as long a s he succeeded.That cost, he finds out eventually, is too high, and seeing Walton with the same obsessive nature, going on a voyage that is potentially life-threatening, he wishes him to stop and think thoroughly about whether it is worth it, something that he failed to do, as no one had interfered when he was creating the creature and warned him of the dangers, and as it is too late to repair his mistakes, he can stop Walton from letting his obsessive nature rule him-ââ¬Å"I imagine that you may deduce an apt moral from my taleâ⬠- as it did Frankenstein.Walton and Frankenstein are two very similar men-both have passion, drive and determination that set them apart from other men, and give them a dangerous obsessive edge. Frankenstein has learned from his mistakes and has accepted his fate ââ¬Å"nothing can alter my destinyâ⬠, and wants to make sure that another good man, so much like himself does not make the same life altering decisions that he did, searching blindly fo r knowledge that may be dangerous to uncover, so he retells his story to Walton in the hope of preventing him destroying his life.Walton with his drive at first in the letters to his sister mentions that does he ââ¬Å"not deserve to accomplish some great purpose? â⬠he believes he deserves success and has worked and will work impossibly hard to ensure his labours do not go unrecognised. But Walton also mentions that he ââ¬Å"feels the bitter want of a friendâ⬠ââ¬Å"to approve or amend my plansâ⬠.His prayers were answered in the form of Frankenstein, and after his tale of woe Walton finally decides to turn back and abandon his voyage-he listened to Frankenstein, as a ââ¬Å"brother of my heartâ⬠and as an older version of him that has failed. Now, the reader wonders, if Frankenstein had the same great luck as Walton to find someone with the same drive and obsession to retell his story to him and make him stop and think thoroughly if he is doing the right thing ? Would he have still made the creature?Or would he have stopped and be living happily with his living family long after the novelââ¬â¢s end? This, perhaps, is the greatest difference between Frankenstein and Walton. Walton had an older, wiser version of himself retelling his tale of misfortune that stopped Walton and potentially saved him. Frankenstein did not have that luxury of someone older and wiser intervening in his work, so he continued carrying out his work, putting in it all of his hopes and dreams, when in reality, he was creating his own destruction.
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